Sales and Marketing Coordinator

ob Description
The Sales Marketing Coordinator supports Sinclair’s National Sports Ad Sales team throughout the sales and sponsorship process. The role helps develop client concepts and integrated marketing solutions, then works with teams across Creative Services, Ad Operations, Social, Content and Production to bring those ideas to life.

The coordinator contributes to innovative, revenue-generating partnerships for new and existing sponsors. This position reports to the Senior Director of Sales Marketing and follows a hybrid schedule based in Sinclair’s New York office.

We’re looking for a detail-oriented candidate with an interest in sports media. Familiarity with media sales, RFP responses and campaign management is a plus.

Responsabilities:

Partner with the Sales Marketing team to develop integrated solutions across linear, digital and social platforms.
Work with internal teams to develop client and agency pitches, using PowerPoint and Excel and supporting the media buying and RFP process.
Coordinate with On-Air Graphics, Social, Content and Production teams to execute branded content, in-show integrations and sponsorship enhancements.
Brainstorm with internal partners to create custom, multi-channel sponsorship ideas for brands.
Support campaign strategy and performance projections in collaboration with Sales.
Develop presentations and one-sheets for programming, events and tournaments with Research, Production, Marketing and other teams.
Track marketplace trends and share relevant insights in brainstorms and weekly Sales meetings.

Desired Characteristics:

Highly organized and detail-oriented, with the ability to manage multiple projects efficiently.
Strong written and verbal communication skills, and the ability to collaborate across departments.
Skilled at creating presentations, especially in Microsoft PowerPoint.
Able to work with urgency and prioritize competing projects.
Proactive, self-sufficient and resourceful.
Creative thinker who can develop fresh, effective solutions.
Interested in sports, content creation and pop culture, especially the NFL, NBA, soccer, tennis and college sports

Qualifications:

Bachelor’s degree and 1–2 years of experience in media sales, advertising, marketing or a related field.
Understanding of branded content, digital media and online video, including basic digital media metrics such as CPM, CPV, impressions and KPIs.
Experience with Microsoft Office. Adobe Creative Suite, including Photoshop and Illustrator, is a plus but not required.
General knowledge of sports.