Marketing Development Representative

About the role:

Socure is hiring a Market Development Representative to help generate qualified sales opportunities through thoughtful, relevant outbound.

You’ll work closely with Account Executives and Marketing to research priority accounts, identify the right buyers, and start conversations that turn into qualified pipeline. We’re looking for curious, resourceful people who already use tools like Claude or ChatGPT to improve their work and want to bring that approach to sales.

What you’ll do:

Own prospecting and follow-up across assigned focus accounts, partnering with your sales and marketing pod.

Engage prospects through cold calls, email, LinkedIn, events, and warm introductions.

Use Claude, ChatGPT, or similar tools to research accounts, prepare call plans, personalize outreach, and improve follow-up.

Turn relevant signals, such as leadership changes, company news, and event engagement, into timely conversations.

Adapt approved messaging to each prospect’s role, industry, and business priorities.

Qualify interest, uncover business needs, and book meetings with clear context and next steps for Account Executives.

Execute outreach before and after conferences, webinars, and executive events.

Keep Salesforce records accurate and share prospect feedback, objections, and campaign results with your team.

Test new approaches and share effective prompts and workflows that help the team improve.

What you’ll bring:

Experience in outbound sales, sales development, business development, or another role where you proactively created customer conversations.

Hands-on experience using generative AI for practical work. You can explain how you provide context, refine prompts, check facts, and improve the final result.

Clear, concise writing and confidence speaking with prospects by phone.

Good judgment about what makes outreach relevant and when a prospect is worth pursuing.

Strong organization, consistent follow-through, and ownership of your results.

Curiosity, resilience, and a willingness to apply coaching and learn new tools.

Care for accuracy and customer trust, including reviewing AI-generated content and using company information appropriately.

Helpful experience:

Salesforce, Apollo, LinkedIn Sales Navigator, Clay, or similar prospecting tools.

Selling into enterprise accounts or working with multiple stakeholders.

Familiarity with identity verification, fraud prevention, financial services, or compliance.

Creating reusable AI prompts or simple workflows that improve research and outreach.