Outside Sales Representative – Sign, Graphics & Wide-Format Equipment

About us

S&F Supplies has been the fast-delivery name in sign supplies since 1985. We stock 1,000+ materials from 20+ professional-grade brands — sign substrates, vinyl, digital print media and inks, LED lighting, awning and marine materials — and we’re an authorized dealer for premium wide-format printers, cutters, and laminators from the industry’s leading manufacturers. Same-day processing, in-house cutting, bending, slitting and punching. Sign shops, print shops, fabricators and contractors choose us because we get them what they need, fast.

The role

We’re adding an outside sales rep to grow an established, high-density metro territory out of our Brooklyn branch. You’ll own a book of existing accounts and open new ones — walking into sign shops, print shops, and fabricators, understanding what they’re producing, and making S&F their first call for both the consumables they buy every week and the equipment they buy every few years. As you prove results, your territory and account responsibility will expand.

What you’ll do

• Manage and grow existing accounts; prospect and open new sign, print, and fabrication customers
• Make regular in-person visits — this is a windshield-and-sidewalk job, not a phone job
• Sell the full line: daily consumables plus wide-format printers, cutters, laminators and related equipment
• Run equipment opportunities end to end — qualify the shop’s workflow and volume, coordinate demos and samples, quote, and close, including financing/leasing conversations
• Bring new products and promotions to customers; spot opportunities to sell across categories (a new printer means new media, inks, and laminates)
• Track activity and pipeline in our CRM

What we’re looking for

• 2+ years of B2B outside or route sales — wholesale distribution, sign/print/graphics, equipment dealers, or building materials strongly preferred
• Comfortable in shops and on production floors; able to talk materials, applications, and workflow with owners and operators
• Self-directed, organized, and relentless about follow-up
• Wide-format or sign/graphics industry experience is a strong plus; we’ll train the right salesperson on the product line