Digital Marketing

This is a fully hands-on position, requiring complete responsibility for planning, executing, and managing all digital activities, from marketing campaigns to website management and automation systems.

Key Responsibilities

🔘 Digital Campaigns & Marketing Funnels

Independently manage paid digital marketing campaigns.

Plan, build, and optimize digital marketing funnels.

🔘 Customer Journeys & Marketing Automation

Manage customer journeys and automated marketing processes using Salesforce Marketing Cloud.

🔘 Conversion Rate Optimization (CRO) & A/B Testing

Optimize digital campaigns and user experiences to improve conversion rates.

Conduct A/B testing to maximize marketing performance.

🔘 Website Management, Analytics & Data

Manage the company’s website and digital analytics.

Monitor, analyze, and optimize digital marketing performance.

2–3 years of hands-on experience in:

Setting up and managing paid advertising campaigns (PPC).

Conversion Rate Optimization (CRO).

Building digital marketing funnels within a global organization or digital marketing agency.

☑️ Proven experience working with marketing automation platforms.

☑️ Experience managing complex, multi-product, and multilingual campaigns simultaneously.

☑️ Hands-on experience managing multilingual websites and conducting A/B testing.

Technical & Analytical Skills

Full proficiency in Google Analytics 4 (GA4).

Strong knowledge of Google Tag Manager.

Experience working with advertising platform tracking pixels.

Daily use of AI tools and process automation.

Understanding of data integrations and connections between marketing platforms and CRM systems.

Language Requirements

🟢 Hebrew and English: Native-level or very high proficiency, including excellent writing and communication skills — Mandatory.

🟢 Additional languages: French and/or Spanish — A significant advantage.

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