Director of Outreach

Position Overview

We are seeking a driven, relationship-oriented Director of Outreach to build and lead a network of community ambassadors and coordinate in-person awareness events. The ideal candidate will be skilled at building relationships with community leaders, engaging community members, and turning outreach efforts into client enrollments.

This individual will recruit, train, and manage community ambassadors, develop relationships with communities, mosdos, kollelim, community Rabbanim, and shuls, and organize events to raise awareness of the organization and its coaching program.

Responsibilities:

Ambassador Program

• Recruit, onboard, and train a network of community ambassadors across the communities served.

• Provide ambassadors with messaging, materials, and tools to confidently promote the organization within their circles of friends and family.

• Set clear goals and expectations for ambassadors and track referral activity and outcomes.

• Keep ambassadors engaged and motivated through regular communication, recognition, and incentives.

• Continuously improve the program's messaging, recruitment channels, and incentive structures.

Community Events

• Identify and build relationships with neighborhoods, schools, shuls, and other community institutions to host awareness events.

• Build relationships with community Rabbanim and leaders to establish the organization as a community value.

• Plan and execute presentations, information sessions, tabling opportunities, and other events designed to introduce the organization to new audiences and generate interest in coaching.

• Coordinate event logistics, materials, speakers, and coaches as needed.

• Develop a repeatable event plan and calendar, with a goal of 24 events in Year 1.

Sales & Enrollment

• Convert ambassador referrals and event leads into signed-up clients, the core measure of success for this role.

• Personally follow up with warm leads, answer questions, address hesitations, and guide prospective clients through enrollment.

• Follow established follow-up protocols to ensure no lead falls through the cracks.

• Track and report on referrals generated, leads contacted, events held, and signups completed.

• Work with leadership to establish and achieve enrollment targets tied to ambassador and event activity.

Qualifications

• Strong interpersonal and relationship-building skills, with the ability to lead volunteers and close sales.

• Experience in community organizing, outreach, sales, business development, or a related field.

• Familiarity and comfort with frum communal life and a strong community network.

• Self-starter who can build a program from the ground up with limited initial infrastructure.

• Excellent organizational and follow-through skills, with the ability to manage a pipeline from first contact through enrollment.

• Strong written and verbal communication skills.

• Willingness to attend community events, including evenings and occasional weekends.

• Comfortable using basic CRM and spreadsheet tools to track referrals, leads, and event outcomes.

Nice to Have

• Experience recruiting or managing volunteers or ambassadors.

• Background in nonprofit development, fundraising, or grassroots campaigns.

Location & Reporting

• Preferably based in Spring Valley, NY, with regular travel to other communities.

• Reports to organizational leadership.