Event Marketing Manager - Global Sponsorships

What You'll Do:

Lead Datadog's end-to-end presence at large-scale third-party (sponsored) events in North America & LATAM regions, including strategy, planning, logistics, onsite execution, staffing, audience engagement, and performance measurement.
Uphold high standards for live event experiences, ensuring strong brand alignment and delivering programs accountable for measurable pipeline contribution — leads generated, opportunities influenced, and pipeline created — with every investment decision defensible with data.
Evaluate sponsorship packages and make activation investment decisions (tier selection, add-ons, what to cut) grounded in pipeline return; support contract preparation, negotiation, and vendor management.
Leverage AI tools to accelerate event research, vendor evaluation, briefing documents, post-event reporting, and stakeholder communications — improving speed and quality of outputs.
Partner closely with broader Marketing teams to ensure cohesive regional planning and integrated execution.
Collaborate with NAMER and LATAM teams on regional initiatives, share best practices, align workflows, and support select events across regions.
Enhance operational workflows by improving planning processes, lead capture mechanisms, reporting templates, and execution frameworks.
Track, analyze, and report on event KPIs, ROI, and budget accuracy; ensure data integrity and timely post-event follow-up.
Identify new event opportunities, market trends, and innovative experiential approaches to strengthen Datadog's presence in NAMER and LATAM.
Model calm, professional behavior in high-pressure situations and help foster a positive, proactive, and collaborative team environment.
Manage event logistics including vendor sourcing, booth configuration, shipping, asset coordination, and onsite operations.
Ensure seamless onsite execution through detailed planning, strong contingency management, and confident troubleshooting.
Travel up to 50% to support events in NAMER and LATAM.

Who You Are:

4-6 years of event management experience in a high-tech, B2B, or fast-paced environment managing lead-generating events.
Experience running concurrent, multi-faceted events.
Strong project management and organizational skills with the ability to manage multiple events, deadlines, and budgets simultaneously.
Able to stay calm and professional in high-stress, fast-changing event environments.
Comfortable partnering closely with Sales and Product teams, resolving onsite issues, and communicating clearly with internal and external stakeholders.
Highly detail-oriented with strong reporting and analytical skills; proficiency with Salesforce, Tableau, Metabase, or similar tools required.
Comfortable using AI tools (e.g. Claude, ChatGPT, Gemini) in daily workflows; curious about applying AI to streamline event planning, lead enrichment, and reporting.
Positive, proactive, team-oriented, and able to work independently with minimal oversight.
Comfortable with flexible hours, including evenings/weekends during event cycles.
Able to lift up to 25 lbs and stand for extended periods during events.