Creative Strategy Lead
- Company
- DualEntry
- Location
- New York, NY
- Work type
- Full Time
- Posted
- 2026-10-01
Job description
Where you'll create impact
Own the creative strategy for paid and organic channels (LinkedIn, YouTube, Meta, Reddit and new channels as they appear): what we say, to whom, and in which format
Write sharp briefs and hooks from customer insight, then work with designers and editors to ship them fast
Run a steady test-and-learn loop: launch variants, read the data, stop what doesn't work and scale what does
Help build our in-house content studio: series, short-form video and ongoing content on CFO and accounting topics
Use AI tools to cut production from weeks to days, without lowering the bar on taste
Work closely with Growth, Product Marketing and the founders so creative ties directly to pipeline
What sets you up for success
You've got 3–6 years in creative strategy, performance creative or content, ideally at B2B SaaS or fintech
You write well and have a clear point of view on what makes a good ad
You're comfortable with data and treat metrics as creative feedback
You're happy working without a playbook
Bonus: you can make finance interesting
Why you’ll thrive here
Significant equity ownership in one of the top AI companies in the world
You’re joining early and will grow with DualEntry
Your feedback shapes the product directly
High-speed, high-trust environment with high expectations
Meet the Marketing Team
Ana took the lead and owned the community and events at DualEntry from end to end. Thousands of attendees across 15+ events in 6 months. Dinners, roundtables, poker night and much more!
George grew organic search traffic from 2-5 clicks a day to 80-90 clicks a day, a 2330% increase (24x), excluding career and branded queries, through targeted SEO and content work.
Bruno built Slack bots that surface CFO job changes and funding announcements in real time, automate our gifting flow, and sync everything to HubSpot and Hex, so signals become warm intros and campaign performance lands directly in our dashboards.