Director, Creators & Casting

Role Overview

As a Director on the Creators & Casting team, you’ll serve as a client lead and team leader, guiding large-scale creator-led campaigns from strategy through execution. You’ll provide a sharp cultural POV, ensure programs deliver measurable impact, and help shape the future of the agency’s creator capabilities.

Ready to join a team that's been on Fast Company's Most Innovative list for three years running, made the Ad-Age A-List and been named Agency to Watch 2025, and took home Campaign AOY in 2025 and PR Week Midsize AOY 4 years in row (2023, 2024, 2025 and 2026)?

Responsibilities
Lead creator-led programs, ensuring strategies align with brand objectives and cultural insights
Serve as a trusted strategic partner and client lead, presenting ideas, strategies, and recommendations with confidence to senior brand stakeholders
Oversee multiple program teams, ensuring work is integrated, creative, and measurable, while ensuring that work is delivered with excellent
Guide and drive strategies, casting recommendations, and contract negotiations led by the broader team
Mentor and manage junior staff, fostering a culture of accountability, growth, and operational excellence.
Anticipate client and market needs, proactively developing new solutions and opportunities
Contribute to new business efforts, leading creator strategy and presenting to prospective clients
Track, measure, and analyze performance across programs to deliver insights and push innovation

Qualifications
6-8 years of experience in influencer/creator marketing, social strategy, or related field
Proven ability to lead large-scale creator campaigns for major consumer brands
Strong understanding of creator ecosystems, cultural trends, and platform dynamics
Excellent client management, communication, and presentation skills
Skilled in contract negotiations, budget oversight, and campaign reporting
Experience leading and mentoring teams, with a collaborative and solutions-oriented mindset
Ability to connect big-picture strategy with detailed execution
Bachelor’s Degree from an accredited university or equivalent professional experience