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Lead Brand Designer

Company
Novig
Location
New York, NY
Work type
Full Time
Posted
2026-09-09

Job description

About the Role
We’re looking for a Senior Brand Designer to join our small, high-output creative team and help shape how Novig shows up in the world.

This is a hands-on IC role with real creative freedom — you’ll work directly with the Head of Creative across brand and product systems, campaign assets, and culture-moving work. This is a rare opportunity to help define a brand still young enough that your fingerprints will be on everything.

What you will do
Help solidify Novig's brand identity and evolve it as we scale. Then be its keeper.

Own design concepts with real autonomy, from art direction through execution, across brand, campaign, and marketing work.

Act as a strategic design lead. Partner directly with peers in product, marketing, and leadership.

Look for places Novig's design can level up. If you spot an opportunity worth chasing, pitch it and go make it.

Partner with product design to create graphics (icons, illustrations, promotional assets) and branded moments within the app.

Direct contract designers on overflow work.

What you bring
6-8 years of design experience at top brands, studios, or agencies.

A world- class portfolio that showcases your eye and your craft.

Impeccable taste. Probably the single most important thing.

The confidence to operate with real autonomy.

An obsession with craft that doesn’t discriminate by project size. The smallest deliverable gets the same care as the biggest campaign.

Range across print and digital. Familiarity with product design is a big plus.

Comfort wearing a lot of hats: art director, strategist, designer. Whatever the job needs.

A finger on the pulse of art, culture, and design.

Comfort with ambiguity. Startup pace means sometimes building the plane as we fly it.

Fluency in Figma and Adobe Creative Suite; motion design experience is a strong plus.

Nice to have
Experience directing contract or freelance designers.

Experience building or evolving a brand identity from the ground up, ideally at a startup or in-house team.

Interest or experience in sports, betting, prediction markets, or other stigmatized/regulated categories.

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