Marketplace PPC Manager (Amazon & Walmart)

Marketplace PPC Manager (Amazon & Walmart)

Brooklyn, NY | $110K – $150K

Position Overview

A fast-growing consumer products company is seeking a Marketplace PPC Manager to fully own and scale paid advertising across Amazon and Walmart Marketplace. This role is responsible for driving revenue, optimizing performance, and building scalable, data-driven advertising strategies across high-volume accounts.

The Ideal Candidate

Proven success scaling Amazon PPC campaigns at volume

Hands-on experience with Walmart Connect (WMC) campaigns

Highly analytical with deep understanding of ACOS, ROAS, TACOS, CPC, CVR

Strong ownership mindset with ability to manage budgets and hit revenue targets

Strategic thinker who can scale profitably, not just spend

Self-driven and thrives in a fast-paced e-commerce environment

Key Responsibilities

Own full Amazon & Walmart marketplace advertising performance

Manage Sponsored Products, Sponsored Brands, Sponsored Display, and WMC campaigns

Build and optimize keyword strategy, bidding models, and campaign structures

Continuously improve ACOS, ROAS, and total revenue performance

Allocate and manage large advertising budgets across campaigns

Conduct A/B testing across creatives, targeting, and structure

Monitor competitors and marketplace trends

Analyze performance data and translate into actionable growth strategies

Partner with marketing and e-commerce teams to align on revenue goals

Deliver clear reporting with insights and optimization plans

Qualifications & Must-Haves

3+ years hands-on Amazon PPC experience (non-negotiable)

Minimum 6 months experience running Walmart Connect campaigns

Deep expertise in Amazon Advertising Console and marketplace mechanics

Strong command of performance metrics (ACOS, ROAS, TACOS, CPC)

Experience managing and scaling large ad budgets

Advanced analytical and reporting skills