Visual Designer

Role Overview
We're looking for a Brand Designer to own the execution of our brand and carry it into the product. You'll work closely with the Founding Designer, who sets brand direction, and you'll be responsible for producing the work: launch and campaign creative, the marketing site, social decks, conference materials, and internal templates.

A key part of this role is bringing brand back into the product. Hypha's application is data-dense, built around tables, spreads, citations, and dashboards. You'll translate brand decisions into product tokens, components, iconography, and illustration so that the product and the brand read as the same company.

This role is ideal for someone who is strong in execution, systems thinking, and rapid iteration.

Core Competencies
Produce launch and campaign creative across web, social, decks, and events, including hero assets and the full set of derivatives

Use generative AI image and video tools daily to explore and produce work, and build the reference sets and prompt libraries that keep output on-brand

Implement your own designs using AI coding tools - landing pages, marketing site updates, and brand-level changes in the product - and hand off to engineering when the work goes deeper than the surface

Translate brand decisions into product tokens, components, iconography, and illustration within our design system

Maintain the brand asset library and guidelines so they stay current and usable by non-designers

Build templates that let marketing, sales, and engineering ship on-brand without design in the loop

Run visual QA across the product and outbound materials to catch inconsistency and drift

Turn work around quickly and to a high standard, and flag early when scope needs more time

Ideal Candidate
1-3 years of brand or visual design experience, or an exceptional portfolio in place of it

Strong portfolio of identity systems, typography, and launch or campaign creative

Daily use of generative AI tools for image, video, and layout, with judgment about where they help and where they dilute the work

Ability to implement with AI, not just produce with it - comfortable using Claude Code, Cursor, v0, or similar to get a page or a component actually built, reviewed, and shipped

Exceptional attention to detail across typography, alignment, spacing, and asset quality

Systems thinking: you build the template rather than repeat the asset, and you can see how a brand decision becomes a token or a component

Proven ability to ship a high volume of work on deadline without loose ends

Fluency in Figma, including components, variables, and libraries

Low-ego, collaborative mindset

Excitement about joining a startup where ambiguity is high and impact is huge

Bachelor's degree required

What Sets You Apart
You've built a prompt or reference library that improved someone else's output, not just your own

You've built and shipped a marketing page or microsite end to end by yourself

Your range extends past static layout into motion, video, illustration, 3D, or print

You've worked somewhere that expected brand and product to look like the same company

You have strong opinions about typography and can explain them