International SEO Manager, Streaming

The Marketing Acquisition & Campaign Services (MACS) team seeks a Manager, International SEO, Streaming to join the Search & AI Discovery (SAID) team. You will own and drive international SEO initiatives for client's portal and Pluto.TV across supported global markets, partnering across Product, Engineering, Localization, Marketing, Content Operations, and Analytics. The ideal candidate has strong international SEO expertise, communicates effectively with technical and non-technical stakeholders, and can balance strategy with hands-on execution in a fast-paced environment.

Responsibilities:

Own and drive international SEO strategy, performance, and roadmap for client's portal and Pluto.TV across global markets.

Serve as primary SEO liaison for international stakeholders and align regional needs with global SEO strategy.

Partner with Product, Engineering, Localization, Marketing, and regional teams to improve localized search and AI Discovery experiences.

Coordinate with Technical SEO, Content SEO, and SEO Analytics leads while independently driving cross-functional initiatives.

Investigate international SEO issues including ranking behavior, hreflang mismatches, and regional content availability differences.

Build business cases, forecasts, and prioritization frameworks to secure resources across Product, Engineering, content, and localization.

Conduct multi-market keyword, topic, competitive, and SERP research to inform roadmaps and launches.

Monitor and communicate international SEO performance with clear insights and recommended actions.

Support localization and copy optimization across landing pages, metadata, structured data, internal linking, editorial content, and in-product copy.

Define scalable templates, documentation, SLAs, and best practices for international SEO across markets and page types.

Stay current on SEO, localization, analytics, AI search, and international search behavior trends.

Create stakeholder-facing presentations on performance, priorities, business cases, forecasts, risks, and opportunities.

Required Skills & Qualifications:

5+ years of SEO experience, including at least 1 year in international SEO.

Strong understanding of international SEO: hreflang, localization, regional URL structures, country/language targeting, multi-market architecture, and global site management.

Working knowledge of technical SEO: crawlability, indexation, rendering, canonicals, redirects, structured data, XML sitemaps, internal linking, site performance, and JavaScript SEO.

Experience managing SEO for international, multi-language, or multi-region websites.

Ability to analyze international SEO performance and translate findings into recommendations, business cases, and prioritization frameworks.

Hands-on with Google Search Console; familiarity with Adobe Analytics, Semrush, Botify, Screaming Frog, rank tracking platforms, or similar AI Search tools.

Proficient in Excel or Google Sheets, including formulas, pivot tables, and VLOOKUP/XLOOKUP for keyword and performance datasets.

Strong communication, facilitation, and project management skills across regions, functions, and time zones.