MarCom Strategist

What you’ll do

Develop communications and outreach strategies that identify audiences, messages, channels, tactics and calls to action.
Establish communications infrastructure for new initiatives, including websites, provider portals, branding standards, templates and workflows.
Write and edit newsletters, website content, educational resources, onboarding materials, one-pagers, brochures, email campaigns, social media posts and other print and digital content.
Ensure materials follow corporate standards, brand guidelines and design best practices.
Maintain department workspaces and workflows in SharePoint, Asana and Google Workspace.
Coordinate multiple assignments, contributors, deadlines and approvals.

Required qualifications

Bachelor’s degree in communications, marketing, advertising, journalism, public relations, health education or a related field.
At least five years of relevant experience in communications, health care marketing, advertising, journalism, public relations, health education or a related area.
Experience developing communications or outreach strategies and related content.
Excellent writing and editing skills, including the ability to make complex information clear and accessible.
Experience creating content for multiple print and digital channels.
Strong organization, collaboration, judgment and attention to detail.
Ability to manage multiple priorities and work both independently and as part of a team.

Preferred experience

Experience in health care, public health, human services or another mission-driven field.
Experience supporting government contracts, grants or partner-based initiatives.
Experience communicating with health care professionals, consumers, caregivers or community partners.
Experience developing websites, newsletters, email campaigns, templates or partner outreach materials.
Familiarity with SharePoint, Asana, HubSpot, Google Workspace and content management or email marketing platforms.
The successful candidate will be an adaptable generalist who enjoys both developing the approach and producing the work. They will be able to bring structure to new initiatives, collaborate with subject matter experts and translate complex health care information into useful, audience-centered communications.