Assistant Media Planner
- Location
- Toronto, ON
- Work type
- Full Time · Hybrid
- Posted
- 2026-08-27
Job description
Job Title: Assistant Media Planner
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com.
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
We are part of GroupM, WPP's global media investment management company.
ABOUT THE ROLE:
The Assistant Planner is responsible for the overall support of the team. Job responsibilities include: preparation of budgets, resolving billing discrepancies, analysis/reporting, media POV’s, and media proposals. They will assist the team and work closely with Planner/Buyers to help manage day to day and on-going projects while developing knowledge on research, planning and proprietary tools.
YOUR IMPACT:
Handle day-to-day client requests
Review vendor contracts for accuracy
Generate schedules where necessary to client teams
Assist in the preparation of PowerPoint presentations
Analyze and prepare mid and post-buy reports and presentations
Prepare status updates for internal status meetings which includes taking minutes and updating status documents
Utilize and understand proprietary and syndicated research tools used for planning and reporting purposes
Study demographic data and consumer profiles to identify desired target audiences for specific media vehicles, including lifestyles and psychographics
Utilize syndicated research to help analyze the competitive landscape
Develop agency point of views on media opportunities for submission to the client
Input data into Prisma/Mediaocean and Ad Serving platforms
Resolve discrepancies within the billing process
YOUR QUALIFICATIONS:
Digitally savvy; uses digital media, demonstrating passion about emerging media, Google Analytics, Google Images, ability to search and research topics, etc.
Demonstrates understanding of media basics and concepts
Proficient with DDS, Infosys, and Microsoft Office Software (Outlook, Excel, PowerPoint, Word, Vividata, etc.)
Strong communication skills (both written and verbal)
YOUR SKILLS AND ABILITIES:
Curious: demonstrates passion about emerging media, analytics, ability to search and research topics, etc.
Interested in learning holistic media strategy and planning
Demonstrates accuracy and attention to detail
Self-starter who demonstrates initiative and can manage multiple projects
Thrives in fast paced environment Shows initiative in addressing gaps or inefficiencies in workflow to contribute to process improvement.
Provides accurate information and learns how to simplify complex technical information—Adapts communication style and method to the audience.
Keeps track of important details and deliverables across multiple projects and tasks, minimising errors and oversights.