Product Marketing Manager

The Product Marketing team is responsible for driving adoption of TransUnion's global solutions through strong, scalable go-to-market strategies that reinforce our position as a thought leader, innovator, and trusted partner.

The Product Marketing Manager role focused on international market expansion. You will partner across Product, Marketing, and Sales to define offerings, shape market positioning, create customer-facing content, and enable sales teams. In this role you will report to the Sr Director of Product Marketing. This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week.

Role Overview and Core Responsibilities

Develop product positioning, differentiation, and messaging.

Create go-to-market content and sales enablement materials.

Partner with Marketing on content development and promotion.

Help Sales understand the offering, ideal customer, key value messages, and objection handling.

Identify product differentiation and translate technical details into simple, compelling messaging.

Build launch and sales materials, including pitch decks, solution sheets, web content, and thought leadership.

Support webinars, customer stories, and other market-facing activities.

Required Knowledge and Experiences

8+ years of experience in product marketing and/or product management, preferably with experience bringing to market solutions
B2B product marketing experience.
Extensive experience in developing and executing successful go-to-market programs for impactful product launches
Demonstrated history of leading creative messaging, innovative positioning and sales enablement initiatives to drive significant revenue growth
Telecom domain knowledge preferred

We'd love to see:
Strong project management and attention to detail
Experience with agile environments
International product marketing experience
Ability and willingness to travel up to 20%