Director of Field Marketing

Job Summary: We're looking for a highly driven, hands-on Director of Field Marketing to establish and scale our field marketing program. This is not an event coordinator role. We need a startup-minded marketer who can build programs from scratch, execute flawlessly, and create meaningful engagement opportunities with security leaders that drives brand awareness, pipeline growth and revenue.

Equally important, this role requires exceptional operational discipline: managing budgets, tracking lead source attribution and delivering clear project plans and stakeholder communications. The ideal candidate also understands the cybersecurity industry landscape, and can confidently recommend which conferences, communities, sponsorships, and executive programs are worth investing in and which aren't.

Success in this role requires someone who can see the big picture while obsessing over the details, bringing both strategic judgment and operational rigor to every program.

Key Responsibilities:

Own and execute Frame's field marketing strategy, including conferences, trade shows, executive dinners, roundtables, customer events, and partner events.
Own and manage event execution end-to-end, including vendor coordination, logistics, travel, booth design, swag, signage, attendee experience and post-event follow-up.
Drive pipeline generation through creative field marketing initiatives and close partnership with Sales and Partner teams.
Leverage cybersecurity industry knowledge to recommend the highest-impact events, communities, and sponsorship opportunities.
Collaborate with GTM Systems & Tools teams to ensure accurate lead capture, attribution, campaign measurement and event ROI.
Manage budgets, timelines, project plans, and reporting with exceptional attention to detail.
Coordinate across Sales, Marketing, Leadership, customers, and partners to meet deadlines, obtain necessary feedback, approvals and decisions ensure seamless alignment and execution.
Equip sales teams with the information, resources, and logistics they need to maximize event success.
Continuously test new ideas, event formats, and engagement strategies to strengthen Frame's presence within the cybersecurity community.

Requirements
Required Skills & Experience:

4+ years of B2B field marketing experience
Deep understanding of the cybersecurity ecosystem and buyer landscape
Proven experience driving pipeline-generating marketing programs and showing event ROI to executive leadership.
Ability to travel and be onsite for key events.
Strong project management and operational execution skills.
Ability to manage multiple priorities in a fast-paced startup environment.
Excellent communication and stakeholder management skills.
Highly detail-oriented with exceptional follow-through.
Location: East Coast–based candidates strongly preferred.