Product Marketing Manager

Key Responsibilities:

Work closely with product, sales, customer success, and delivery teams to understand the needs of our customers and craft compelling messaging about our products and their features and benefits that resonate with these audiences.
Partner with sales and marketing colleagues to ensure that product messaging is clearly communicated through all channels and campaigns.
Own the strategy and creation of product focused sales and marketing assets including webinars, white papers, website copy, email content, sales enablement tools and more.
Outline a product timeline and oversee the project’s successful execution.
Partner with the product team to understand the product roadmap and ensure that releases are represented in the marketing content and campaign calendars.
Be the expert on our core audiences – who they are, how they buy and their key buying criteria.
Uses customer empathy and data to back up insights about our products and services.
Conducts extensive market research and net promoter surveys.
Required Skills:

Bachelor’s degree
5 years or experience in product marketing experience in nonprofit, EdTech, enterprise software or Internet company
Knowledge of nonprofit technology space
Experience telling engaging customer stories with internal and external stakeholders; you are a skilled storyteller as much as you are a marketer
Experience driving business outcomes through data
Experience balancing perfectionism with pragmatism in a growing environment
Experience distilling technical products, such as an API, to a general audience
Extraordinary written communication skills and the ability to take complex product features and mold them into simple benefits and capabilities summaries
The ability to effectively set and manage multiple priorities as well as strong time-management skills
Excellent communication and interpersonal skills
Experience with Salesforce, Canva, ActiveCampaign, WordPress, and Microsoft 365
Exceptional customer success skills: good listener, excellent follow-up and follow through, and willingness to support and help others
Diligent, efficient, motivated, extremely well organized, and proactive
A positive ‘can-do!’ attitude
Preferred Qualifications:

Experience managing day-to-day technical and design direction.
Experience driving business outcomes through data
Job Benefits:

At Techbridge, we value our employees and cultivate an atmosphere of inclusivity, diversity, and innovation. We have great benefits, all within a remote working environment. We value transparency and communication among all staff and strive to foster a community where we connect, have fun and learn together. We encourage professional development and opportunities for growth. Techbridge is committed and active in the communities we serve and offer opportunities to connect and volunteer.

Full-time, remote work position
Full benefits offered – medical, dental, and vision insurance
401k matching
Generous vacation, sick and personal days, holidays, including summer Friday hours