Field Marketing Specialist

Your responsibilities will include:
Own end-to-end logistics for Arch’s event program across tradeshows, industry conferences, webinars, roundtables, and hospitality events

Manage timelines, budgets, vendor relationships, and on-site coordination across all programs

Build pre-event and post-event workflows that ensure every program generates a clear and consistent follow-up motion

Maintain the event calendar and communicate program details clearly to internal stakeholders

Partner with Sales to identify high-priority markets and design targeted, curated formats including roundtables, dinners, and intimate hospitality events that extend event momentum and drive the right conversations with the right accounts

Partner with Marketing Ops and Revenue Ops to track event-sourced and event-influenced pipeline, attendance quality, and event ROI

Maintain budget tracking across all programs and flag variances proactively

Contribute to the operational playbooks that make the event program repeatable and scalable

Reach out to us if you have:
3+ years of experience in field marketing, event marketing, demand generation, or a related GTM marketing role, ideally within B2B SaaS, fintech, wealthtech, or financial services

Experience owning end-to-end marketing programs, including strategy, planning, execution, and measurement

A track record of building programs that generate measurable business outcomes, including pipeline contribution and revenue impact

Strong project management skills with the ability to manage multiple complex programs simultaneously

Excellent cross-functional communication skills and experience partnering closely with Sales teams and senior stakeholders

A highly organized, detail-oriented approach with strong ownership and follow-through

Comfort operating in a fast-paced, evolving environment where processes are still being built

Experience working with CRM and marketing systems such as Salesforce, HubSpot, or event management platforms

What success looks like in year one:
Arch has a scalable field marketing engine with clear processes, playbooks, and operating rhythms

Event strategy is aligned with GTM priorities and focused on reaching high-value prospects and customers

Programs are consistently executed on time and within budget

Field programs contribute measurable pipeline and revenue impact

Sales teams have the tools, insights, and support needed to maximize every field marketing investment

Regional campaigns and executive engagement programs are established and driving meaningful market engagement