Creative Director
- Location
- New York, NY
- Work type
- Full Time · Hybrid
- Posted
- 2026-07-20
Job description
Job requirements
Experience: 10+ years of creative leadership in B2B SaaS or a high-growth tech environment.
Brand Marketing Partnership: Proven expertise in acting as a strategic partner to Brand Marketing leadership, with a demonstrated ability to align creative output with high-level business growth objectives.
Graphic Design Background: A strong foundation in hands-on graphic design, typography, and visual layout is required to lead, critique, and elevate our creative output.
Agency Management: Extensive experience partnering with external agencies, from onboarding and briefing to creative direction and performance oversight, to ensure global brand consistency and high-quality execution.
Portfolio: A world-class portfolio demonstrating mastery in brand identity, high-impact campaigns, and narrative storytelling.
Technical Skills: Expert knowledge of modern design tools (Figma, Adobe Creative Suite) and practical experience integrating AI video/design tools (e.g., Runway, Midjourney) into production workflows.
Leadership: Proven track record of managing and scaling creative teams in a matrixed, global organization.
Education: BA in Design, Fine Arts, or a related field (Master’s preferred).
Job responsibilities
What you will do :
Brand Evolution: Elevate HiBob’s visual identity into a distinctive, category-leading system globally.
Creative Engineering: Operationalize AI within design workflows to increase throughput while maintaining elite creative standards.
Governance: Establish and lead a scalable brand governance and creative review process to ensure quality across global campaigns.
Leadership: Manage and mentor a high-performing creative team spread globally.
Market Impact & Brand Activation: Spearhead our entry into high-impact brand marketing, successfully launching and scaling campaigns across TV/CTV, Out-of-Home (OOH), and experiential events. Drive a rigorous approach to scaling on-brand paid creative, ensuring every asset is optimized for maximum market penetration and brand salience.
Creative Leadership & Strategy
Define and own the long-term visual language, design system, and “brand code” for HiBob.
Lead the creative direction for brand campaigns, partnership activities, and flagship corporate activations and assets.
Direct agency partners for creative execution, ensuring all external work aligns with in-house brand standards.
Act as the ultimate guardian of the HiBob brand system, ensuring visual and narrative integrity across every global touchpoint and digital interface.
Partner with external agencies and Regional Marketing Managers to orchestrate high-quality execution that balances global standards with local market nuance.