Creative Director

Essential Job Functions for this role include:

Strategic & Creative Leadership

Develop and articulate a compelling creative vision that aligns with company strategy and brand goals.
Translate business objectives into breakthrough creative strategies and concepts that drive measurable outcomes.
Stay ahead of industry trends, competitor activity, and emerging technologies to keep our creative approach fresh and relevant.

Team Leadership & Collaboration

Lead, mentor, and inspire a multidisciplinary team of designers and writers, encouraging continuous growth and innovation.
Collaborate across departments to ensure seamless integration of creative efforts throughout the organization.
Provide clear direction and constructive feedback to internal teams and external partners.

Conceptualization & Execution

Oversee the development of creative concepts, campaigns, and designs that effectively communicate the company’s message and resonate with target audiences.
Drive the creation of compelling visuals, graphics, copy, and multimedia content across digital, print, video, and social media channels.
Ensure all creative outputs maintain a consistent and high-quality look, feel, and voice aligned with brand standards.
Work hands-on when needed, especially during high-impact campaigns, contributing to concept development, copywriting, and design.

Outcome-Oriented & Data-Driven Creative

Champion a performance-focused creative approach, using data and insights to guide ideation, execution, and optimization.
Partner with analytics and marketing teams to evaluate creative effectiveness and continuously improve based on results.
Embrace a test-and-learn mindset, leveraging A/B testing, audience insights, and performance metrics to refine messaging, visuals, and formats.

Project & Resource Management

Manage multiple projects simultaneously, ensuring timely delivery and high-quality results.
Define project scopes, timelines, and deliverables in collaboration with stakeholders.
Develop scalable creative systems and templates to support rapid campaign deployment and brand consistency.

Knowledge, Skills, and Abilities:

10+ years of experience in creative leadership roles, ideally in digital and performance marketing environments.
Proven success developing and executing high-performing creative campaigns across digital and traditional channels.
Strong portfolio showcasing creative direction across a variety of projects and placements including paid media, social, web, email, presentations, and multimedia.
Deep understanding of brand strategy, storytelling, consumer psychology, and user-centered design principles.
Ability to think strategically and execute creatively, balancing innovation with business objectives.
Multi-media experience required.
Proven track record in mentoring team and collaboration between design and copywriting.
Exceptional leadership, communication, and project management skills.
Proficiency in Adobe Creative Suite, Figma, and Microsoft Office.
Bachelor’s degree in Design, Fine Arts, Marketing, or a related field.
Experience working in a fast-paced, highly regulated, ever-changing industry.
Ability to work from our New York City office several days per week.