Brand Designer

About the role

Designers are pivotal in creating and orchestrating visual elements into cohesive and impactful compositions. You will develop and refine visual designs, focusing on brand and storytelling, ensuring clarity, coherence, and alignment with brand standards. You’ll drive projects from concept to completion, managing timelines and deliverables autonomously. Engaging in interdisciplinary projects, you’ll contribute to and guide design choices, offering strategic recommendations and solutions.

As a Designer, you are expected to demonstrate depth in the craft of visual design. You will be the backbone of your projects, planning, prioritizing, and delivering visual design activities independently. You will lead conversations within your domain, providing recommendations and guiding design choices, while ensuring high-quality outcomes that support both user needs and business goals.

Key Responsibilities

Translate brand principles, themes, and moods into strategic frameworks for visual expressions and creative decision-making

Evolve the brand system to bring consistency, scalability, and flexibility across all customer touchpoints

Create multi-media narratives that tell engaging stories of teams, projects, or deliverables, tailored to audience and communication objectives

Evolve the website and digital experiences to effectively communicate our value proposition, positioning, and unique brand character

Drive collaboration with marketing, product, and sales teams to align design work with business goals and execution roadmaps

Design a wide range of marketing materials, including digital and print ads, social media graphics, website elements, email templates, presentations, and promotional items, ensuring brand integrity and creative excellence

Develop brand guidelines, toolkits, and templates to empower teams and maintain consistent quality across all outputs

Contribute to product design by supporting UI polish, visual consistency, and brand alignment within digital products

Manage multiple design projects simultaneously, prioritizing work to meet deadlines and maintain high standards

Analyze brand performance and gather insights to inform and refine visual strategies and creative approaches

Advocate for design excellence, brand consistency, and creative innovation across the organization

Requirements

2+ years of professional brand design experience

Comfortable working in fast paced environment with high volume of deliverables

Strong portfolio showcasing proficiency in creating visually appealing and thoughtful designs

Confident presentation and storytelling abilities

Comfort and confidence in collaborating closely with departments such as sales, marketing, and product

Proficiency with contemporary design tools and methods such as Adobe Creative Suite (Illustrator, After Effects, Premiere Pro, and Photoshop) and Figma

Willingness to work in person at our NYC office 4-5 days a week