Digital Communications Specialist

ESSENTIAL FUNCTIONS:

Develop, publish, and maintain digital content across official agency channels (website, social media, email newsletters, digital signage, etc.).
Translate complex tax collection information into clear, user-friendly digital content.
Support public awareness campaigns related to property taxes, motor services, business tax receipts, appointments, fraud prevention, office closures, and service updates.
Monitor digital performance analytics and recommend improvements to content strategy, accessibility, and public engagement.
Manage day-to-day updates to the website, ensuring accuracy, ADA compliance, and intuitive navigation.
Create digital graphics, informational posts, short videos, and other media aligned with agency brand standards.
Assist in crisis or emergency communications by rapidly updating digital platforms with accurate, actionable information.
Collaborate with operational divisions to ensure digital messaging is consistent with service procedures and current statutes.
Support internal communications by developing materials for staff portals, announcements, and training resources.
Maintain content calendars, adhere to communication timelines, and ensure digital assets remain up to date.
Monitor community feedback, social media comments, and emerging issues; escalate concerns appropriately.
Ensure all digital content reflects professionalism, transparency, and a customer-centric public-service approach.
Requirements
QUALIFICATIONS AND EXPERIENCE:

Bachelor’s degree in communications, digital media, journalism, public administration, or related field (or equivalent experience).
2–4 years of experience in digital communications, content creation, or public information (government or public service preferred).
Proficiency in content management systems, social media tools, graphic design platforms, and analytics dashboards.
Strong writing, editing, and visual communication skills with the ability to translate complex information clearly.
Knowledge of accessibility standards (ADA/WCAG) and best practices for public-sector digital communication.
Ability to manage multiple projects, meet deadlines, and adapt to fast-paced, high-visibility situations.
Experience with video production, photography, or basic graphic design is a plus.
CORE COMPETENCIES:

Digital Literacy & Technical Skills
Public-Sector Communication
Accuracy & Attention to Detail
Writing & Editing Quality
Creativity & Innovation
Customer Service Awareness
Collaboration & Cross Department Integration