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Growth Marketing Lead

Location
New York City, NY
Work type
Full Time
Posted
2026-08-07

Job description

What We're Looking For
Required:

4–8 years of paid media experience; agency and/or consumer app background strongly preferred

Deep expertise in Meta (Facebook/Instagram) paid advertising platforms and campaign management

Proven track record managing accounts with seven-figure+ annual media budgets ($1M+)

Experience running paid media campaigns across Meta, TikTok, and Google

Strong analytical skills — ability to translate performance data into strategic recommendations

Experience developing growth strategies that tightly integrate creative performance with media buying

Excellent presentation and communication skills; comfortable leading QBRs and executive stakeholder meetings

Experience optimizing media efficiency beyond standard dashboard metrics (funnel strategy, offer testing, incrementality, etc.)

Nice to Have:

Deep understanding of mobile advertising measurement systems including SKAN, AEM, and MMPs

Experience working in agency environments managing multiple client accounts simultaneously

Background in consumer app or mobile-first product growth marketing

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