Growth Marketing Lead
- Location
- New York City, NY
- Work type
- Full Time
- Posted
- 2026-08-07
Job description
What We're Looking For
Required:
4–8 years of paid media experience; agency and/or consumer app background strongly preferred
Deep expertise in Meta (Facebook/Instagram) paid advertising platforms and campaign management
Proven track record managing accounts with seven-figure+ annual media budgets ($1M+)
Experience running paid media campaigns across Meta, TikTok, and Google
Strong analytical skills — ability to translate performance data into strategic recommendations
Experience developing growth strategies that tightly integrate creative performance with media buying
Excellent presentation and communication skills; comfortable leading QBRs and executive stakeholder meetings
Experience optimizing media efficiency beyond standard dashboard metrics (funnel strategy, offer testing, incrementality, etc.)
Nice to Have:
Deep understanding of mobile advertising measurement systems including SKAN, AEM, and MMPs
Experience working in agency environments managing multiple client accounts simultaneously
Background in consumer app or mobile-first product growth marketing