Facebook Ads Specialist (Media Buyer)

What You’ll Be Doing:

Set up, manage, analyze, and scale Facebook campaigns and budgets on a daily, weekly, and monthly basis to keep spending optimized for sales growth while hitting strict ROI goals.
Drive the creation of new ad creatives both through your own ideas as well as collaboration with copy and video creative departments to ensure that we have new, exciting creative to test for every offer each week.
Continuously ideate, implement, and measure results of A/B testing for both creatives and campaign targeting to optimize for engagement/conversions
Monitor and optimize ad performance across all campaigns, including during weekends and holidays, to ensure consistent ROI and respond promptly to performance fluctuations
Perform regular tracking and analysis of the performance of each campaign.
Prepare and deliver performance reports identifying successes and opportunities for improvement.
Troubleshoot blockers to scale ad spend.
Stay up-to-date on our offers, paid social media best practices, and our competitive landscape.
Participate in innovation and improvement of team systems advertiser campaigns and launch flows.
Preferred Qualifications (Note: These are preferred and not required. We strongly encourage you to apply even if you don’t tick ALL of these boxes.):

3+ years of Facebook Ads campaign management experience, with the ability to show results.
Experience directly managing daily budgets of $10K/day minimum
Experience in crafting compelling ad angles that drive conversion on Facebook
Direct-to-consumer marketing experience is preferred
Proficient at managing multiple projects and able to organize, prioritize, and structure workload
Passion for the digital media space in health and wellness, personal development, and everything in between preferred
Familiarity with basic video editing
Hardworking self-starter with a high level of accuracy and attention to detail
Ability to analyze data and provide action plans based on conclusions
Openness and ability to learn new concepts and systems quickly
Strong interpersonal, verbal, and written skills
Strong team player, yet able to thrive on your own
Proficiency in spreadsheets (Microsoft Excel and Google Docs)
High school diploma or GED Equivalent
Bachelor’s Degree in Marketing or related field
Golden Perks & Benefits:

Comprehensive Healthcare Coverage – We cover 100% of premiums for employee-only medical, dental, and vision plans.
Bonus Opportunities – Earn more with both annual and monthly bonus programs tied to performance.
Investing in Your Future – We match up to 3.5% of your 401(k) contributions and offer a company-sponsored Employee Stock Ownership Plan (ESOP), helping your retirement savings grow alongside the company. Learn more.
Work-Life Balance – Start your first year accruing up to 15 days of vacation, plus 6 paid sick and mental health days.
Well-Being Support – Take advantage of our Employee Assistance Program, company closure dates, free weekly yoga and meditation classes, and expanded mental health benefits—we take a holistic approach to your well-being.
Career Growth – Grow with us through our mentorship program, continuous learning opportunities, and performance-based pay increases designed to help you advance.
Make an Impact – Give back through our charity sponsorships. Together, we’ve donated over $9 million to communities worldwide.
Additional Benefits - Cell/internet reimbursement, free employee products, annual events, and more!

Skills Required
3+ years of Facebook Ads campaign management experience
Experience managing daily budgets of $10K/day minimum
Proficiency in spreadsheets
Bachelor's Degree in Marketing or related field