Marketing Operations Coordinator

Position Overview

We are looking for a detail-oriented, tech-savvy professional to manage and operate our core marketing platforms including our website, JotForm, Mailchimp and social media scheduling tools. This role is essential to keeping our digital communications running smoothly and efficiently.

Website Management

•Maintain and regularly update website content, pages, images, and announcements

•Ensure website functionality, accessibility, mobile responsiveness

•Monitor website performance, troubleshoot technical issues, and manage plugins and integrations

•Optimize content for search engines (technical SEO) and user experience

•Coordinate with staff to publish news, events, program updates, and resources, as needed

•Partner with the Marketing team to lead a needs assessment and new website build during the 2026–2027 year

•Learn new form system and marketing system once contract is signed and work with Marketing team to prepare for a January launch of a new form/marketing platform.

Forms Creation

•Design and maintain online forms for event and program registrations and marketing operations

•Create automated workflows and notifications connected to forms

•Ensure all forms are accurate, tested, user-friendly, and include payment widgets where required

•Troubleshoot form submission issues and continuously improve form functionality

Social Media & Analytics

•Schedule and publish social media posts using the organization's social media scheduling tool

•Pull and compile performance reports from Google Analytics, Mailchimp, and social media platforms

•Share insights with the Marketing team at weekly operations meeting to support data-informed decision-making

Media Valet / Digital Asset Library

•Follow and maintain best practices and naming protocols for the organization's digital asset library

•Assist with photo resizing, tagging, and uploading assets from the library as needed

Qualifications

Required

•Experience managing websites using CMS platforms such as WordPress, Wix, Squarespace, or similar

•Proficiency with JotForm or similar digital form platforms

•Proficiency with Mailchimp or similar email marketing platforms

•Experience with analytics tools including Google Analytics, Mailchimp analytics, and social platform dashboards

•Proficiency with Microsoft SharePoint and MS Office products

•Familiarity with a social media scheduling tool

•Experience with digital photo platform such as Media Valet ideal but not required

•Strong organizational skills, attention to detail, and ability to manage multiple projects and deadlines

•Excellent written and verbal communication skills

Preferred

•Basic knowledge of HTML/CSS and website troubleshooting

•Familiarity with CRM or donor management systems