Strategic Account Director

Key Responsibilities:

Serve as the primary liaison across sales, customer success, data cloud, and analytics teams to ensure seamless strategy alignment and execution.
Bridge presales strategy with post-sales execution, maintaining continuity of objectives and fostering collaboration.
Develop and deliver forward-thinking strategic roadmaps that align with client goals and business outcomes.
Provide actionable insights, trends, and opportunities from the Zeta Marketing Platform (ZMP) to inform and enhance client campaigns.
Leverage ZMP Intelligence offerings.
Build deep client relationships, acting as a trusted advisor and advocate for their business objectives.
Facilitate collaborative client sessions, to drive innovation and alignment.
Collaborate internally to ensure successful onboarding and activation of first-party (1P) data, leveraging audience intelligence to optimize campaigns.
Monitor and manage roadmap deliverables, clarifying objectives, defining tasks, and ensuring timely delivery.
Identify risks and opportunities in client strategies, proposing innovative solutions to optimize performance.
Write and share reports that clearly and strongly explain progress, insights, and suggestions.
Qualifications:

8+ years of experience in strategic account management, marketing strategy, or related roles.
Proven expertise in leveraging first-party (1P) data for marketing insights, personalization, and activation.
Solid knowledge of cross-channel marketing, including digital, media, and traditional channels.
Paid digital media experience within retail, CPG, pharma, finance and travel industries preferable
Exceptional collaboration and interpersonal skills, with the ability to influence and align diverse teams.
Exemplary analytical skills, with a track record of using data to inform strategy and storytelling.
Outstanding communication and presentation skills, with experience in delivering strategic roadmaps and performance stories to senior stakeholders.
An initiative-taking, problem-solving mindset and an interest for leading innovation and performance.
Bachelor’s degree in marketing, Business, or related field (MBA preferred).
BENEFITS & PERKS

Unlimited PTO
Excellent medical, dental, and vision coverage
Employee Equity
Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!
SALARY RANGE

The salary range for this role is $120,000 - $135,000, depending on location and experience.

Skills Required
8+ years of experience in strategic account management or marketing strategy
Proven expertise in leveraging first-party data for marketing insights
Solid knowledge of cross-channel marketing
Exemplary analytical skills and experience in storytelling with data
Outstanding communication and presentation skills