Senior Account Executive / Director, Sales

About The Position’s Contributions: Weight % Accountabilities, Actions & Expected Measurable Results:

55% Revenue Growth & Client Management

Own and achieve annual revenue targets ($3MM+ for SAE level; $5MM+ for Director level)

Manage and grow a portfolio of existing and developmental accounts

Sell integrated advertising and digital solutions aligned to client objectives

Build strong relationships with agencies and direct clients

Identify upsell and cross-sell opportunities across full product portfolio

Deliver ongoing campaign performance reviews and optimization strategies

20% New Business Development

Prospect and develop new business across B2B and B2C categories

Conduct outreach through meetings, presentations, events, and networking

Build and maintain a healthy, active sales pipeline

Engage decision-makers to uncover business challenges and position solutions

10% Strategic Selling & Insights

Leverage data, research, and industry insights to inform sales approach

Develop customized, impactful proposals and presentations

Translate client marketing needs into actionable strategies

Position offerings effectively within the competitive landscape

10% Cross-Functional Collaboration

Partner with internal teams (planning, marketing, research, ad ops, account management)

Contribute to development of integrated media plans and sales materials

Ensure seamless execution of client campaigns

5% Reporting & Operations

Maintain accurate pipeline, forecasting, and performance tracking

Provide regular updates on revenue, opportunities, and account status

Complete reporting requirements in a timely manner

Additional Responsibilities (Director-Level Scope)

Leads both revenue and strategic account growth

Shapes account and territory strategy

Engages C-suite and enterprise-level decision-makers

Structures complex, multi-year partnerships

Influences cross-functional direction and priorities

Assess market potential and shape territory strategy

Represent the organization at industry events and leadership forums

Develop and execute long-term account growth strategies

Mentor junior sales team members where applicable

Provide strategic input on product positioning and go-to-market efforts

The Role’s Minimum Qualifications and Job Requirements:

Education:

College degree preferred, or equivalent work experience.

Experience:

Senior Account Executive

5-7 Years of Ad-Tech solutions selling as well as relevant digital media sales

Proven track record of sales success, often exceeding $3MM-$5MM, and development of effective sales presentations.

Director, Sales

10+ years in Ad-Tech solutions selling, digital advertising sales, account management, or media partnerships with proven territory leadership

Demonstrated track record managing $5MM+ in annual revenue with a history of exceeding goals

Experience working with agencies (holding companies and independents) and direct brand clients

Proven success in new business development with the ability to break and grow six and seven-figure accounts

Deep understanding of programmatic advertising, intent targeting, and audience-based marketing

History of cultivating C-suite relationships and presenting to senior executives

Specific Knowledge, Skills, Certifications and Abilities:

Business development specialist with demonstrated ability to grow client and agency relationships through prospecting and deep organizational engagement

Strategic thinker with strong business acumen and consultative, insight-driven sales approach

Exceptional presentation, communication, and interpersonal skills

Self-starter capable of working independently while collaborating across teams

Highly driven and entrepreneurial with a passion for success and a strong work ethic

Excellent organizational, multitasking, and problem-solving abilities

Ability to thrive in a collaborative, competitive, and fast-paced environment

Professional demeanor with strong customer service skills

Valid U.S. driver’s license required.

Skills Required
5-7 Years of Ad-Tech Solutions selling as well as relevant digital media sales
Proven track record of sales success, often exceeding $3MM-$5MM, and development of effective sales presentations
College degree preferred, or equivalent work experience
Valid U.S. driver's license required