Manager, Search & AI Visibility

described above are not exhaustive. You may be asked, from time to time and as reasonably required by business needs, to perform other duties consistent with your skills and role, including work for or on behalf of our related entities. This job description does not constitute a contract of employment and may be modified at any time, subject to applicable law.

Skills & Qualifications:

Experience & Background 5+ years of progressive, hands-on experience in SEO — spanning technical SEO, on-page optimization, content SEO, ecommerce SEO, or organic growth. You've worked across Product, Engineering, Content, Brand, Creative, Growth, and Analytics teams, and you know how to move work forward in cross-functional environments without waiting for detailed direction.
Technical SEO Deep, hands-on command of technical SEO — crawlability, indexation, site architecture, JavaScript rendering, structured data, canonicals, redirects, XML sitemaps, robots.txt, internal linking, Core Web Vitals, and page performance. Proven ability to create clear SEO requirements, work directly with Engineering to implement and validate fixes, and prevent regressions before and after releases. Working knowledge of HTML, CSS, JavaScript, schema markup, and modern frontend frameworks.
On-Page & Content SEO Strong experience owning on-page optimization across ecommerce and content environments — keyword research, metadata, headings, schema, FAQs, content briefs, internal linking, content refreshes, and cannibalization analysis. Able to improve pages, briefs, and customer-facing content quality in ways that serve both search engines and real users.
Analytics & Insight Proficiency with Google Search Console, GA4, BigQuery, SEMrush, Screaming Frog, Botify, Ahrefs, BrightEdge, Profound, or comparable platforms. The ability to go beyond pulling reports — identifying issues, sizing opportunities, prioritizing work, and translating data into decisions and action.
Communication & Stakeholder Influence Strong written and verbal communication skills, with the ability to simplify complex technical SEO concepts for non-technical audiences. Comfortable presenting findings, tradeoffs, risks, and recommendations in cross-functional meetings and leadership forums — and able to influence without authority across a range of stakeholders.
Mindset & Ways of Working You're proactive — regularly surfacing opportunities and risks without being asked. You're commercially minded — you understand how SEO connects to revenue, conversion, product discovery, and brand growth. You're action-oriented — focused on shipping improvements, not just identifying them. And you balance impact, effort, urgency, and dependencies well when deciding where to focus.
Preferred & Bonus Experience Experience with ecommerce SEO, multi-brand websites, marketplace visibility, product feeds, or product-led organic growth is strongly preferred. Familiarity with AI search, LLM citations, AEO/GEO, or emerging discovery platforms is a plus.

What We Offer (subject to eligibility requirements):

Remote-first workplace (since 2016!)
Competitive salary
Annual bonus potential
Health, Vision & Dental Insurance
HSA company contributions
401K with company match component
“Take what you need” PTO.
Wellness benefits
Online learning resources & trainings
WFH office and cell phone/internet stipend
A FREE MATTRESS plus an awesome Friends and Family discount!